❌ What not to do when launching a new product ⬇️
Are you ready to discover how a simple change can make or break your product's success? 💥
Let's unravel the glaring story behind Intel's product launch packaging.
👀 Take a look at the two images below.
Can you spot the difference in under 3 seconds? ❌ Well, most people couldn't, and here's why it matters! 🤔
When launching a new product it is critical for the packaging design to have a distinction from its predecessor. It should tell a compelling story of improvement and innovation.
Picture this: Your product sitting side by side with its predecessor on a retail shelf or online, in this case, the images blend into a chaotic mess of similarity. 😳
Confusion costs sales! 📉
And it gets worse – when credible product reviewers use words like "downgrade" for your new packaging, it's a clear sign that something's amiss. 🙅♂️
But hey, there's a light at the end of the tunnel! ✅
In Intel's case, a simple graphics refresh could've worked wonders, creating that much-needed distinction. And imagine the applause from the eco-savvy GenZ crowd (their gamer audience) if they'd switched to sustainable molded paper pulp packaging instead of foam! 🌿
Instead, they left us with a feeling of "more of the same." Don't let this packaging pitfall be your story! 💪
🔥 Ready to master the art of packaging that wows, inspires, and stands out?🔥
Stay tuned for more insights, tips, and success stories right here!