Even Award-Winning Packaging Design Fails to Convert—Here’s Why
When it comes to packaging design, winning awards doesn’t always mean winning sales. A perfect example is Tropicana’s infamous 2009 redesign
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Logic Work Featured on "The Best Retail Packaging Designs by DesignRush"
We’re over the moon that our work for the Adidas Nemizez campaign has been selected to be featured in "The Best Retail Packaging Designs by
Sustainable Packaging Design for a Startup Changing the Game in Tech
We’re excited to share one of our latest projects—a collaboration with the innovative team at Ohdoki, a startup that’s pioneering in tech we
Sustainable Packaging: Beyond the Hype - Tackling the Top 4 Challenges
We all know the importance of sustainable packaging these days. Consumers are demanding it, regulations are pushing for it, and frankly,...
Snack Time with Bold Design: A Look at Packaged Food Innovation
Let's grab a bag (or box!) – packaged food is a constant source of fascination for design enthusiasts like myself. There's so much more...
The Ultimate Guide to Molded Pulp Packaging: Sustainable Solutions for Eco-friendly Packaging
Molded pulp packaging is rapidly gaining popularity as a sustainable alternative to traditional plastic packaging. Made from recycled paper
Packaging Design Trend: Why Oversized Packaging is on its Way Out in 2024
Think back to the last online order you received. Was the box more product or air? In 2024, excessive packaging is falling out of favor, and
Crafting Experiences: The Art and Science of Packaging Design
Let's embark on a journey to unravel the artistry of packaging design and explore how it shapes our perceptions and experiences, one box at
How TaylorMade Drives Success with Limited Edition Packaging Design
Golfing giant TaylorMade has mastered this art with its limited edition golf ball packaging design.
From Vision to Reality: The Power of Digital Concepts in Packaging Design
This is a critical part of packaging design. 👉 Creating digital concepts for your packaging designs. This is a crucial stage in the...
Mastering the Art of Packaging Design: A Creative Journey
At Logic Inc., we thrive on the challenge of creating remarkable product launch packaging experiences that are distinctly inspired by your
Cracking the Code of Sustainable Packaging Design: Common Pitfalls and Best Practices
In this blog, we'll explore the common pitfalls and best practices to ensure your sustainable packaging design truly makes a positive impact
How Dieter Rams' 10 Principles of Good Design Apply to Packaging Design
There are definitely lessons to be learned from Rams' principles because his work has stood the test of time for 4 decades...
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